Feb
27
Written by:
Editor
2/27/2009 8:40 AM
According to surveys conducted by ABI Research in 2007 and 2008, 70% of respondents who used their mobile phones to access the Internet sought information through mobile search engines last year. That represents a substantial 14% increase over 2007. The consumption of mobile data services, including search, has steadily increased year over year as indicated by the use of email and web from a mobile phone.
That jump in mobile search usage is nearly double the increase in users who said they accessed mobile websites generally. Mobile search represents a utility for information anytime and anywhere, says senior analyst Jeff Orr.With a few keywords, one can quickly identify movie times, the discography of a musical artist, recommendations for a local eatery and so much more.
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