Jul
30
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Editor
7/30/2009 9:14 AM
When it comes to the App Store, it can sometimes seem like Apple just has a tendency to not put on its listening cap, as my fourth grade teacher would have said. In a week which has seen complaints from developers over issues as varied as application removal and the new rating system, Apple has responded by adding…keywords.Yes, that’s right: developers can now add search keywords to the description of their applications, allowing them to expand the terms which will bring up their app on a search without having to overload the limited description field. This is a welcome improvement, of course, since it means not only avoiding overloading those description fields, but also helps developers expose their apps to wider audiences. So, good, right? Well, unfortunately, as so often seems to happen with the App Store, the theory works better than the execution. Outspoken Instapaper developer Marco Arment noted in a blog post that the keyword entry is somewhat glitchy, with conflicting information on how many characters are allowed and limited help about how keywords are processed by the store’s search algorithm.
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